Remember that ultra-sanskaari, supremely sanitised film starring Amrita Rao and Sahid Kapoor – Vivah? This was a Sooraj Bharjatya film and therefore by definition was a story about a bunch of people playing ‘traditional’ happy families. Typically in a Bharjatya film, we have little conflict, lots of duty and much sacrifice in the name of ‘love’. One scene from the film, in particular, has gone viral recently – the dutiful girl is so sanskari that she offers ‘jal’ rather than ‘pani’. Take a look at the tweets, the scene and Amrita Rao’s reply.
A little after the 8 mt mark, she offers water – all demure and dutiful.
Have some water – you must be tired. This applies in a lot of situations.
Fed up of water? Have juice.
Some wanted coffee.
When nothing but a Heineken will do.
The movie released in 2006 but that is irrelevant to when and what goes viral.
Remember ‘hello frands, chai pee lo’? Was there any reason for that to go viral? Or gormint aunty, come to that?
People who liked the film watched it again.
Some of those who hadn’t thought of watching it.
Every time there is a viral trend there are brands that decide to jump on.
A lot! Born to serve?
Progressive women find the submissive, obedient woman trope in popular culture simply helps bolster the patriarchy.
Some were tired of the #jallijiyememes.
The actor hasn’t seen for a while – she posted this video on social media to reply to the #Vivah memes and the #jallijiyememes
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